Do you know the five things that will increase your team’s motivation and commitment to the work?
David Rock’s SCARF Model describes the five domains that ignite threats or rewards. These five areas are critical to consider when leading others. Leaders need to be mindful that all five domains are important to motivate and influence others. When teams believe they have Status, Certainty, Autonomy, Relatedness, and Fairness – they are happy and fulfilled. But, if any of these five domains is missing – they feel threatened.
When leaders understand these critical elements, and consciously address them, teams will have a higher sense of trust, feel more empowered, and perform better.
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Below is a summary of the five domains and an example of how you might address each one during a significant change:
1. Status – The need to feel important and significant.
Team members may think:
Leaders can:
2. Certainty – The need to know what to expect.
Team members may think:
Leaders can:
3. Autonomy – The need to have personal control over events.
Team members may think:
Leaders can:
4. Relatedness – The need for personal connections to others.
Team members may think:
Leaders can:
5. Fairness – The need to be treated equally and justly.
Team members may think:
Leaders can:
For more about SCARF, and neuroscience, I encourage you to read David Rock’s book: Your Brain at Work. This book is an excellent read for anyone who wants information about how to transform performance by better understanding how our brains work.
About the Author: Leigh Ann Rodgers, Founder of Better Teams and Forward, is an IAF Certified Professional Facilitator with 20 years of experience in the human development field. Leigh Ann is a skilled meeting facilitator, trainer, and coach working across the globe to help leaders cultivate teams that are happy and high-performing.
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4 Comments
Thanks Leigh Ann, this is really interesting and will certainly take a look at the book. This came in at just the right time as I’m looking at motivation in relation to new managers so perfect timing. thanks.
Thank you Leigh – Glad you found it interesting!
I wish I can continue receiving Better Teams in my new e mail address as mentioned below. Thank you for everything you are doing to help us in our work.
Jean – just send your new email to [email protected] and I’ll get it changed for you.